Leading Professional Services Firm to Deploy SugarCRM to 9,000 Users

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SugarCRM Inc., provider of commercial open source customer relationship management (CRM) software, announced that BDO Seidman will offer SugarCRM to over 9,000 BDO Seidman and BDO Seidman Alliance member employees. The project, named BDO Link, will use SugarCRM to help improve opportunity and resource sharing, along with executive reporting. BDO Seidman is the U.S. member firm of BDO International, the fifth largest global accounting organization.

"SugarCRM delivers the flexibility we need to deploy a unique solution across our entire U.S. operation," said Valerie Kozikowski, Partner, BDO Seidman. "The ease-of-use of the SugarCRM application and its strong CRM capabilities means that BDO Seidman will be able to improve information sharing and deliver improved reporting capabilities across employee teams and the BDO Seidman Alliance Network."

"We are excited to work with BDO Seidman," said Lars Nordwall, Worldwide VP of Sales at SugarCRM. "For nearly 100 years, BDO Seidman has stood for excellence in professional services. SugarCRM is delighted to support their continued success."

Improving Communications Across the Company

With employees in more than 30 offices and 250 independent alliance firm locations nationwide, BDO Seidman plans to use an on-premise version of Sugar Professional to manage the distributed interactions taking place among and between BDO Seidman and its Alliance Members. Using SugarCRM, employees and Alliance Members will be able to share leads, manage sales opportunities, coordinate activities, and generate reports from the SugarCRM system.

"Our CRM requirements are quite complex because of the size of the project and the different members who will be accessing the system. After a thorough evaluation, we decided that SugarCRM was the right product to deliver a web-enabled application that would meet our scalability, customization and integration needs," said Kozikowski.

15.12.2005, SugarCRM Inc.


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